Digital and Visual Marketing Strategy for Ouest Fleurs Guyane – Mother’s Day: Photo Shoot, Facebook & Instagram Ads, Social Media Management, WhatsApp Business Catalog

Daiana Balkissoon

For Mother’s Day, Ouest Fleurs Guyane entrusted us with implementing a comprehensive marketing strategy to boost sales and online visibility. From professional photo shoots to managing the WhatsApp Business catalog, and creating targeted Facebook and Instagram ad campaigns, our support aimed to build brand awareness and generate conversions while actively engaging the brand’s social media during this key period.

Ouest Fleurs Guyane wanted to attract a new local customer base and increase sales around Mother’s Day. The main goal was to stand out on the web and social media with attractive content (photos of bouquets, floral creations), including the WhatsApp Business catalog, while effectively managing the advertising budget.

- Professional photography to highlight the Mother’s Day offer
- Creation and management of the WhatsApp Business catalog
- Social media management and engagement (Facebook, Instagram) during the campaign
- Setup, optimization, and monitoring of digital ad budgets (Facebook, Instagram)
- Production of visual content to engage the community and attract new clients