FIFAC Project – Visibility Strategy & Content Production for an International Festival

Emmanuelle Choin

The FIFAC (International Documentary Film Festival Amazonia-Caribbean) enlisted Primo-Studio Guyane to enhance its online visibility, provide visual coverage of key moments, and energize its digital communication.

Our team designed and distributed visual content tailored to each channel, managed community engagement, conducted professional event photography, and handled video shooting and editing, including drone footage. All executed with an aesthetic consistent with the festival’s cultural identity.

📸 A visual and strategic immersion at the heart of a major cultural event in French Guiana.

FIFAC aimed to:
• Strengthen its brand image among the general public and professionals
• Create a consistent and dynamic digital presence
• Visually document key moments (screenings, behind the scenes, meetings, artisans, trophies, etc.)
• Increase its social media impact before, during, and after the event

**Comprehensive community management**

• Managing Instagram, Facebook, LinkedIn accounts via Meta Business Suite

**Content creation for social media**

• Stories, posts, reels, and sponsored Google Ads content

**Event photography**

• Capturing artists, artisans, trophies, and the overall atmosphere

**Video shooting & editing**

• Reports, interview clips, daily summaries (including drone shots)

**Retouching & graphic design**

• Photo processing, color correction, optimized exports for each platform